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Edited
by Dan Perkins
Sources:
Astra Release
On December 21, 2004, Microsoft Corporation was presented with two
prestigious awards for its commitment to
creating more opportunities for women
entrepreneurs. The awards were issued
Microsoft was named “Top Corporation,” for its dedication of time,
talent, and resources to women business
enterprises in a seven state region served by by
Astra Women's Business Alliance, a West Coast affiliate of the Women
Business Enterprise National Council (WBENC). The
region served by Astra includes Washington,
Northern California, Nevada, Oregon, Idaho,
Montana and Alaska. Microsoft also received the
“Done Deals” award, for creating the most
contracts with Astra-certified businesses since
November 2003 in the same geography.
“Microsoft is a great example of a corporation
that values the creative supply chain solutions
women-owned businesses deliver,” said Diane
McClelland, co-founder and president of the
Astra Women’s Business Alliance. “Microsoft not
only recognizes the value that a diverse supply
base brings to the table, but they also respond
to the market women represent, as investors and
consumers who vote with their dollars, and are
loyal to companies that provide opportunities to
them."
WBENC, which was formed to increase corporate
business access for women business owners, is
working with Microsoft and partner organizations
to develop and implement targeted programs that
will fuel the success of women-owned
businesses. WBENC is also working to level the
playing field and create more equitable
opportunities for all small businesses, which
the organization believes will bolster the
American economy.
Two of the ways Microsoft has
stood behind its commitment to provide increased
opportunities for women-owned businesses include
providing online interactive training sessions
to potential candidates for WBENC certification
and referring vendors to Astra and WBENC
programs. Microsoft has also worked to inform
corporations and women business owners of the
importance of third-party certification
through these organizations.
“Microsoft
is thrilled to have received these distinguished
awards from Astra, an organization that has made
tremendous strides towards the advancement of
female entrepreneurs,” said G. Winston Smith,
Microsoft’s director of supplier diversity.
Smith
continues, “At Microsoft, we strongly believe in
Astra’s mission to enhance opportunities for
women business owners to gain greater access to
business. These awards assure us, as a
corporation, that our support is having a
quantifiable impact in the women business owner
community, and encourages us to continue to seek
avenues to further assist in the future.”
Last year,
Microsoft committed to creating at least five
contracts, known as “Done Deals,” with Astra
women business enterprises during the subsequent
12 months. To date, Microsoft has more than
exceeded its goal, and has created more
contracts with Astra than any other partner
Fortune 500 company. With Microsoft’s help,
Astra and WBENC have received increased support
from other corporate members such as
Starbucks, Boeing, Bon-Macy’s,
and Weyerhaeuser, as well as increased
the overall number of certified women business
enterprises during the past year.
Microsoft’s
partnership with the Astra Women’s Business
Alliance serves as an example of the
corporation’s commitment to building a diverse
supplier base.
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