Participating Industry

Professional Sports

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MBE

Providing Media Services to the

Red Sox since 1995

 Alberto Vasallo, III, Vice President/Editor-in-Chief

 

Club Endorsement

Procurement Team

The Buyer's Perspective:

Chuck Steedman

Vice President

Fenway Enterprises and Broadcasting

El Mundo is not only a strong and consistent voice in the Latino Community, but is also an excellent business partner. We partnered together to stage the 2007 Latino Family Festival at Fenway Park, which became an instant classic. We are excited to again be working with El Mundo on this event for 2008, which promises to be even more compelling for the Latino Community. El Mundo makes for an excellent partner due in large part to their strong sense of ethics, hard work and sense of what is ‘right’ for the community they serve.”


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Supplier Information

  Background History

Company Name:

El Mundo Boston

Company Description:

New England's premier Latino publication. Oldest and largest Spanish-language newspaper in the region that has used its 35 year specialized knowledge of the marketplace to become the area's most successful developer of large scale events in the Latino market.

Company Established in:

1972

Current Owner(s)  / Since:

Caribe Communications & Publications since 1972.

  Management Team

President / Principal:

Alberto Vasallo, Jr., Publisher and President

Other:

Alberto Vasallo, III, Vice-President/Editor-in-Chief

Jay Comopoulos, Vice-President of Advertising/Marketing

Cecilia Bardales, Accounting and Administration

  Facilities

No. Facilities:

1

Locations:

Jamaica Plain, MA

  Service Capabilities

Geographic Service Area:

Boston, National

Service Offering:

Development and professional execution of large-scale events within the Latino market that bring together corporate, professional sports entities and local grassroots organizations. Specialized advertising within the Latino marketplace.

Primary Commodity Category:

Not Available

Industries Served:

Professional Sports - Major League Baseball, music and entertainment

Current Clients/Customers:

Boston Red Sox, City of Boston, Comcast, Bank of America, Blue Cross Blue Shield of Massachusetts, Goya Foods, Inc. Massachusetts General Hospital, Macy's, Verizon Wireless, Verizon.

Certifications:

SOWMBA certified.

  Contact Information

 

Primary Contact(s): 

Alberto Vasallo, III or Wendy Arias

Address

408 South Huntington Avenue

City/State/Zip

Boston, MA 02130

Telephone

(617) 522-5060

Fax

(617) 524-5886

Website

www.elmundoboston.com/old/

Email

homerun33@aol.com, weny@elmundoboston.com, jaycosmo@elmundoboston.com

  Helpful Links

See Index Platinum Sponsors of America's Best Diverse Suppliers 

 

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